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ECHL All-Star Game
all about exposure 1/15/99
Don Granato 's column You can e-mail Don at thechill@qn.net It's showcase month for professional hockey as the NHL, AHL, IHL and the ECHL all host their annual all star games in January. While the NHL's "North America vs. The World" event is not until the 24th of the month, the ECHL got things going on a more modest level this week by hosting its game Wednesday evening, Jan. 13, in Biloxi, Miss. The two day affair - which included a skills competition, board of governors meetings and the game itself - was well organized and very representative of the ECHL product. I was fortunate to attend all the events and left Biloxi excited to have been a part of the happenings. You see, the ECHL is not just a minor hockey league; it is a minor professional sports league sensation. As a league, the ECHL is successfully introducing (and expanding on) the product of hockey to millions of fans that reside in non-traditional hockey markets. It is amazing to witness the growth and development of the league, and you can really see and feel it at events such as this. Yes, I am a coach and general manager within the league, but I left Mississippi feeling much more like a fan than anything else. The host team, the Mississippi Sea Wolves, deserve a lot of credit for this. The Sea Wolves franchise had no problem creating an all-star atmosphere. Packing more than 7,500 fans into the Gulf Coast Coliseum, the event was worthy of its nationally-televised broadcast aired on ESPN2. Overall, it was nice to see the genuine enthusiasm the people of the South have acquired for the game of hockey.
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